bottletale

Every bottle has a story.

Bottletale is an audio companion for wine. Scan the label or search by name, press Play, and a sommelier tells you the story of the bottle in front of you. About nine minutes. Then lock the phone and enjoy the evening.

Join the Dubai pilot

iOS and Android. First pilot in Dubai, autumn 2026. No video, no feed, no shopping. Just the story.

How it works

Step one

Scan or search

Point the camera at the front label, or type the producer and the wine. We match it to a bottle in our collection.

Step two

Press Play

A sommelier tells the story of that exact bottle: the place, the people, the grape, the year, and a guided first sip. Audio keeps playing with the screen locked.

Step three

Save to your Wine Cabinet

Keep the bottles you have opened, mark how you liked them, and pick up a story where you left it.

What a story sounds like

Every story is written and recorded with a sommelier, from verified sources. Facts are facts, legends are told as legends. Each one follows the same arc, so you always know where you are.

  1. Before you pour: temperature, glass, and whether to wait
  2. Meet the bottle
  3. The place
  4. The people
  5. Grape and making
  6. The vintage
  7. Taste with me
  8. Food and context
  9. One thing to remember

The first ten bottles

Chosen from what is actually on the shelves in Dubai. More follow every month.

  • Oyster Bay Sauvignon BlancMarlborough, New Zealand
  • Moët & Chandon Impérial BrutChampagne, France
  • Dom Pérignon Vintage 2013Champagne, France
  • Château d'Esclans Whispering AngelCôtes de Provence, France
  • Boekenhoutskloof The Chocolate BlockSwartland, South Africa
  • Casillero del Diablo Reserva Cabernet SauvignonCentral Valley, Chile
  • Penfolds Bin 389 Cabernet ShirazSouth Australia
  • Château Palmer 2013Margaux, Bordeaux, France
  • Campo Viejo Rioja ReservaRioja, Spain
  • Catena Malbec 2021Mendoza, Argentina

Get in touch

Restaurants, retailers, and sommeliers in the UAE: we are recording the next stories now. Write to hello@bottletale.app.